|The Real Real brick and mortar store at 940 North Michigan Avenue. It is still valuable to see and feel the goods before a luxury purchase!|
While downtown Chicago is taking a hit during the societal shifts caused by the coronavirus new openings on the Magnificent Mile must go on. The Real Real luxury brand consignment store and services coming soon to 940 North Michigan Avenue. Their offices are currently located at 980 N Michigan Ave. There will be retail churn and burn this next few years but I think the result will be bold new brands finding their home along the Chicago lakefront.
|Views from 980 North Michigan Avenue yesterday|